Welcome to the latest edition of our RAUS Global Newsletter. Each month, we meticulously curate insights from leading industry sources like LinkedIn, AdAge, AdWeek, Campaign, MediaPost, and more, providing critical updates relevant to Marketing Procurement, Finance, and Marketing Operations.
At RAUS Global, we continuously strive to enhance how we serve esteemed clients like you. Drawing from my extensive experience at PepsiCo, where I led global international marketing procurement, I constantly sought experts to improve our operations. RAUS Global aims to be that indispensable partner for you. Several years later, I still rely on these innovative entrepreneurs as partners in building RAUS Global.
My background in agency finance and as a CFO has shaped my vision for RAUS Global. I have witnessed the unfortunate divide between marketing procurement and agencies, often viewed as adversaries rather than partners. Our mission is to bridge that gap, fostering collaboration and mutual success.
